Midjourney, the AI laboratory renowned for its generative image and video tools, has acquired Co-Star, a popular social astrology application. Financial terms of the transaction were not disclosed. The deal brings approximately 24 Co-Star employees into Midjourney’s ranks, along with an established user base of roughly 4.3 million monthly active users. Co-Star leverages a combination of artificial intelligence and editorial content to generate personalized horoscopes, birth chart analyses, and compatibility assessments. This acquisition marks a strategic expansion for Midjourney, which has historically operated primarily through a Discord server interface and lacks a dedicated standalone application. By integrating Co-Star’s product development expertise and consumer-facing architecture, the AI lab aims to diversify its ecosystem beyond visual generation tools. The move aligns with Midjourney’s broader efforts to explore adjacent sectors, including recent ventures into medical and wellness technologies. Industry observers anticipate that Co-Star’s team will play a pivotal role in engineering Midjourney’s first independent mobile application, potentially transforming how users interact with the company’s expanding suite of AI-driven services. The acquisition underscores a broader industry trend of generative AI firms extending their reach into specialized, high-engagement consumer verticals while leveraging established communities to accelerate product adoption.