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Non-Tech Companies Ramp Up Investments in AI Boom Driven by Surging Data-Center Demand

The rapid expansion of artificial intelligence has sparked a surge in demand for data centers, driving significant gains across a broad range of non-tech companies that supply the infrastructure, equipment, and services needed to power AI systems. As major tech firms race to build and scale AI capabilities, they are placing massive orders for servers, cooling systems, power solutions, and construction services—creating unexpected windfalls for traditional industrial and construction companies. Firms that once operated in the background of the tech revolution are now at the center of the AI boom. Contractors specializing in large-scale facility construction have seen their stock prices climb as data center developers like Equinix, Digital Realty, and CoreSite ramp up projects. These companies are now building facilities at record speed, often in strategic locations with access to reliable power and cooling infrastructure. Equipment makers are also benefiting. Companies that manufacture power distribution units, transformers, and electrical switchgear are experiencing heightened demand as data centers require far more energy than traditional computing facilities. Industrial giants such as Schneider Electric and ABB have reported strong growth in their data center-related product lines, with some divisions seeing double-digit revenue increases. Cooling technology is another critical area. Because AI servers generate massive heat, advanced liquid cooling systems are becoming essential. Companies like Vertiv and Emerson Electric, which produce precision cooling and thermal management solutions, have seen their stock performance rise as data center operators prioritize energy efficiency and performance. Even materials suppliers are feeling the impact. Firms producing copper, fiber optics, and specialized concrete for server racks and foundation work are reporting increased orders. The demand for high-performance materials capable of supporting continuous, high-load operations has driven up prices and boosted margins. The shift has also led to a wave of strategic partnerships and acquisitions. Traditional construction firms are teaming up with tech firms and infrastructure developers to secure contracts. Meanwhile, equipment manufacturers are expanding into AI-specific product lines, tailoring their offerings to meet the unique needs of AI workloads. While the AI boom has largely been driven by tech giants like Microsoft, Google, and Meta, the ripple effects are now evident across the broader economy. Investors are increasingly recognizing that the AI revolution isn’t just about software and algorithms—it’s also about the physical infrastructure that makes it possible. As data center capacity expands globally, non-tech firms are reaping the rewards of a transformation that’s reshaping the industrial landscape.

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