Reply, a leading digital transformation company, has been reconfirmed as a Microsoft Azure Expert Managed Services Provider (MSP), underscoring its deep technical expertise and consistent delivery of high-quality cloud solutions on the Microsoft Azure platform. This recognition reaffirms Reply’s status as a trusted partner for enterprises seeking scalable, secure, and innovative cloud services. The Azure Expert MSP program, designed by Microsoft, identifies and validates partners with proven capabilities in managing complex, large-scale Azure environments across diverse industries. To earn and maintain this designation, partners must meet stringent criteria, including advanced technical proficiency, mature processes, and a demonstrated track record of client success. Reply successfully passed a rigorous qualification process, including a third-party audit with both pre-audit and on-site assessments. The evaluation focused on the company’s capabilities across key solution areas such as Data & AI, Digital & App Innovation, and Infrastructure, all of which are central to modern digital transformation. The achievement was made possible through the efforts of certified Azure specialists and the integrated expertise of Reply’s specialized subsidiaries: Cluster Reply, Solidsoft Reply, and Valorem Reply. The recognition highlights Reply’s ability to deliver end-to-end Azure services—from strategic planning and cloud migration to intelligent optimization and managed operations. The company continues to drive innovation across sectors by tailoring Azure-based solutions to specific industry needs. For example, Solidsoft Reply has developed and managed global traceability platforms for healthcare and pharmaceutical clients across more than 30 countries, ensuring compliance with strict regulatory standards. Cluster Reply has partnered with Danieli, a global leader in metallurgy, to design and implement a secure, scalable Generative AI adoption framework built entirely on Azure, emphasizing compliance and performance. Valorem Reply helped the University of Portsmouth modernize its integration infrastructure through a Microsoft-first strategy, significantly improving cloud governance, agility, and system efficiency. Filippo Rizzante, CTO at Reply, emphasized the importance of the recognition, stating, “Maintaining our Azure Expert MSP status demonstrates Reply’s unwavering commitment to cloud innovation and client success. Our clients can be confident knowing they’re working with a partner capable of delivering comprehensive Azure solutions, from strategic planning and migration to intelligent optimization and managed services.” Julie Sanford, Vice President of Partner GTM, Programs and Experiences at Microsoft, praised Reply’s ongoing excellence, noting, “As customers move to the public cloud with increasing pace, they need partners with a deep level of cloud expertise and experience to guide them. Reply continues to verify its excellence in customer delivery and technical expertise via the Microsoft Azure Expert MSP program. Microsoft looks forward to continuing to partner with Reply to deliver digital transformation outcomes with our joint customers.” The renewal of this prestigious status reflects the strong, collaborative relationship between Reply and Microsoft, rooted in shared goals of driving innovation and delivering measurable business value. Through its specialized companies and deep Azure expertise, Reply enables enterprises across telecom, industry, banking, insurance, and public sectors to harness the power of cloud computing, artificial intelligence, digital media, and the Internet of Things. For more information about Reply’s partnership with Microsoft, visit https://www.reply.com/en/reply-and-microsoft.