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Coupang Unveils AI-Driven Vision for Global Commerce at APEC CEO Summit, Boosting U.S. Exports and SME Growth

U.S. technology company Coupang, Inc. is advancing AI-driven commerce as a key engine for economic growth and global innovation, according to Chief Global Affairs Officer Robert Porter, who delivered a keynote address at the 2025 Asia-Pacific Economic Cooperation (APEC) CEO Summit in Seattle. Porter emphasized that Coupang, as a U.S.-based tech leader, is using artificial intelligence, machine learning, robotics, and cloud computing to strengthen American exports, empower small and medium enterprises (SMEs), and support U.S. leadership in AI and advanced technologies. Coupang has invested billions of dollars to expand its AI and logistics infrastructure across the APEC region, enabling thousands of U.S. and international businesses to scale their operations. The company’s end-to-end logistics network, powered by AI, is transforming global supply chains by enabling faster, more efficient delivery. For instance, customers can order fresh groceries or electronics by midnight and receive them by dawn the next day, thanks to predictive demand forecasting, automated fulfillment systems, and AI-optimized routing. The company’s smart logistics innovations include driverless forklifts, sorting robots, and real-time decision-making tools that streamline operations. These technologies not only reduce costs and delivery times but also allow small businesses to compete on a global scale. A women-led wellness brand in Illinois, Carlson Labs, saw a 48% sales increase in one quarter after expanding into Asian markets via Coupang. Similarly, Korean watermelon farmers now use Coupang’s AI-driven platform to deliver their produce directly to consumers within hours of harvest. Coupang’s platform also serves as a bridge between the U.S. and key APEC economies like South Korea and Taiwan, facilitating billions in annual exports of American goods, including agricultural products. By providing SMEs with advanced tools in inventory management, market prediction, and digital marketing, Coupang helps even small businesses operate with the efficiency of Fortune 500 companies. Beyond commerce, Coupang is a major job creator, ranking as the top private employer and second-largest private employer in South Korea. Most of its logistics and delivery workforce is based outside Seoul, spreading economic opportunity across regions. The company continues to expand its investments in AI and technology across the APEC region to enhance customer experiences, boost U.S. exports, support small businesses, and advance national priorities in AI innovation. Coupang, a Fortune 150 company listed on the NYSE (CPNG), operates globally under brands including Coupang, Eats, Play, Rocket Now, and Farfetch, serving customers in over 190 countries and territories. For more information, visit www.aboutcoupang.com.

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Coupang Unveils AI-Driven Vision for Global Commerce at APEC CEO Summit, Boosting U.S. Exports and SME Growth | Trending Stories | HyperAI