Claritas Rx Launches groundbreaking Care Coordination Platform for Specialty and Rare Disease Patients LAS VEGAS--(BUSINESS WIRE)--ASEMBIA AXS25 – Claritas Rx, a trailblazer in technology and analytics for optimizing the specialty patient experience, has unveiled Patient Watchtower, the industry's first care coordination platform designed specifically for specialty and rare disease patients. This software-as-a-service (SaaS) solution integrates complex and fragmented patient data from multiple sources, delivering immediate, actionable insights through the use of artificial intelligence and machine learning (AI/ML). "Patient Watchtower provides life sciences companies with unparalleled visibility into the prescription process, enabling them to swiftly identify access issues and recommend the most effective next steps to help patients begin and maintain their treatments," said Mike Fitzgibbons, CEO of Claritas Rx. "This level of precision can increase prescription fill rates by up to 20%, a significant boost that translates into millions of dollars for specialty brands and, more importantly, ensures that patients receive timely and continuous care." Patient Watchtower coordinates the health enablement and access team (HEAT) of a patient, encompassing case managers, specialty pharmacies, field teams, HUBs, and other patient support call centers. By leveraging real-world, first-party data from these care coordination entities, the platform makes it easier for biopharma companies to initiate support and interventions, thereby improving patient outcomes. To further educate the industry on the benefits of this innovative platform, Claritas Rx is hosting a webinar titled "Achieve Specialty Pharma Success with AI: Enhance Care, Elevate Fill Rates by 20%, and Improve Patient Adherence." Webinar Details: - Date and Time: May 15, 2025, at 1:00 p.m. ET (10:00 a.m. PT) - Location: Virtual – register here: Achieve Specialty Pharma Success with AI: Enhance Care, Elevate Fill Rates by 20%, and Improve Patient Adherence - Presenters: Stuart Kamin, SVP of Analytics and Innovation at Claritas Rx, and Karishma Desai, Solutions Consulting Engineer at Claritas Rx Media representatives interested in attending the webinar can RSVP by contacting Elizabeth Marshall at [email protected]. Key Features of Patient Watchtower on the Claritas Rx Ascend™ Platform: Patient Watchtower is an integral part of the Claritas Rx Ascend™ platform, which streamlines data input and setup, facilitating efficient patient risk assessments and intervention planning. The platform adheres to stringent data privacy standards, including HIPAA, HITECH, GDPR, and SOC2 regulations. By analyzing hundreds of predictive factors, Ascend offers a holistic view to inform Field Access Teams about the best actions to take. Patient Watchtower converts raw data into meaningful insights, revealing underlying patterns and narratives. This capability helps biopharma companies anticipate why a patient might discontinue treatment and take proactive measures to keep them on track. About Claritas Rx: Headquartered in South San Francisco, California, Claritas Rx is a technology company dedicated to managing real-world data for specialty biopharmaceutical distribution channels in oncology and rare/orphan diseases. Since 2011, the company has delivered critical insights into brand performance and the patient journey for numerous therapies. Claritas Rx's business intelligence solutions empower manufacturers to navigate the market more effectively and enhance the patient experience. For more information, visit www.claritasrx.com.