Linnworks, the leading Connected CommerceOps platform, has launched Spotlight AI, the first offering in its new Commerce Ops Intelligence suite. Designed to help online retailers automate operations and scale with confidence, Spotlight AI uses artificial intelligence to analyze workflows across the entire order lifecycle, identify inefficiencies, reduce risk, and eliminate manual tasks. Available platform-wide starting January 20, Spotlight AI continuously monitors operational processes to detect where manual work is slowing down teams, diagnose root causes of inefficiency, and deliver targeted, actionable recommendations for automation. Early testing shows that retailers implementing automation rules based on Spotlight AI’s insights saved an average of over 30 hours per month. “Retailers shouldn’t have to choose between growing fast and operating reliably at scale,” said Jon Bahl, CEO of Linnworks. “Spotlight AI gives our customers visibility into where manual work is still slowing them down and provides clear, actionable guidance on what to automate next. It’s a major step toward helping brands scale with confidence.” As e-commerce businesses grow, many assume their operations are already automated—but complexity often leads to more manual intervention, increasing the risk of errors and delays. Spotlight AI tackles this common challenge by uncovering hidden operational blind spots and turning them into measurable automation opportunities. The tool continuously scans workflows, identifies new areas for optimization, and helps prevent issues before they impact performance—all without requiring teams to conduct time-consuming manual audits. “Most businesses don’t realize how much manual work still exists in their day-to-day operations, and each manual action introduces a risk,” said Diana Nolting, Chief Product Officer at Linnworks. “Spotlight AI was built to surface those blind spots automatically and turn them into practical automation opportunities to reduce risk. By embedding continuous optimization directly into the platform, we’re making automation more accessible, measurable, and impactful for our customers.” Spotlight AI is a key milestone in Linnworks’ vision to automate the full order lifecycle, enabling e-commerce brands to scale efficiently while maintaining accuracy, control, and operational resilience. For more information about Spotlight AI and the Linnworks platform, visit Linnworks.com. Linnworks is a Connected CommerceOps platform that empowers online retailers to connect, automate, and scale their e-commerce operations from a single source of truth. The platform offers seamless connectivity to a wide range of marketplaces, automation for traditionally time-consuming tasks, and a centralized system to manage listings, inventory, orders, and shipments.