EDITED Launches myEDITED 2.0: Unified Retail Intelligence Platform Driven by AI and Real-Time Data

EDITED Unveils MyEDITED 2.0: A Comprehensive Retail Intelligence Solution NEW YORK & LONDON—EDITED™, a leading global provider of retail intelligence, has announced the launch of MyEDITED 2.0, a next-generation platform designed to revolutionize decision-making and market responsiveness for retailers. This new platform unites competitive, company, and customer data in a single, connected view, offering powerful insights and actionable opportunities powered by cutting-edge AI technology. MyEDITED 2.0 stands out as the only solution on the market that seamlessly integrates comprehensive competitive data with a retailer’s internal and customer data. This integration provides a clear, unified overview of the business, enabling retailers to align their strategy, execution, and performance more effectively. The platform's advanced AI capabilities surface specific insights and opportunities, making it easier for retailers to navigate market trends and optimize operations. Key features of MyEDITED 2.0 include: Intuitive Dashboards: These dashboards combine EDITED’s competitive market insights with the retailer's business performance metrics using best practice templates. Designed for user-friendly interaction, they allow teams to quickly interpret and act on data. Expert Research: Retailers can access curated analysis, trend reports, and runway articles written by EDITED’s in-house team of industry experts. These insights are data-driven and provide valuable context to market dynamics. Customer Analysis: MyEDITED 2.0 offers a consolidated view of customer data across all channels. This feature helps identify customer segments and assess their impact on profitability, allowing for more targeted marketing and better customer engagement. Additionally, MyEDITED 2.0 offers specialized modules for Assortment, Pricing, and Site Merchandising. Each module provides prescriptive opportunities, exploratory analysis tools, and best-practice templates, enabling teams to swiftly transition from insights to execution. “Today’s retailers require agile and intelligent tools to stay competitive,” said Doug Kofoid, CEO of EDITED. “MyEDITED 2.0 equips retailers with the clarity and speed they need to respond to market trends, internal performance metrics, and customer behavior in real time, leveraging the latest advancements in AI technology.” By bringing together robust data and AI-driven analytics, MyEDITED 2.0 aims to help retailers achieve greater efficiency, profitability, and market agility. To experience the platform firsthand, visit the provided link. About EDITED: EDITED is the world’s leading AI-powered retail intelligence platform, offering real-time insights and actionable recommendations for assortment, pricing, and site merchandising. The platform supports retailers in driving better business outcomes by providing a holistic view that is informed by market trends, profit-focused, and customer-centric. Some of the most successful brands and retailers globally rely on EDITED’s solutions to enhance their understanding of customer needs and to future-proof their businesses.